Iris Mir

Transmitting inspirational stories has been at the core of my professional journey in many different ways and shapes. These stories have been the raw material of my daily work. First, as an international correspondent; and later as a communication, marketing and branding expert in Asia. London is my home now, after 12 years working and living in Beijing and Hong Kong. This is a selection of the news articles that I wrote about China's latest business and Internet trends.

Forbes India • 15th December 2017

China's App Stores: The Battle for Mobile Share

When China’s independent app store Wandoujia was launched in 2010, there were less than a million Android smartphones in China. In contrast, today Android devices account for 86% of the...

15th December 2017

China’s Online Supermarket Shopping Spree – China Business Review

Buying groceries in large Chinese cities can be a nightmare for busy professionals. After a long day at work, shoppers often don’t want to deal with overcrowded supermarkets, impossibly long...

CKGSB Knowledge • 3rd February 2014

Online Video Killed the TV Star

The booming online video industry is changing viewer dynamics in China. The future holds more consolidation—and increasingly sophisticated offerings. When Youku was launched in 2006, it was called a Youtube...

CKGSB Knowledge • 16th October 2013

China’s App Stores: The Battle for Mobile Share

As app stores gain traction in China, companies vie to get a piece of the pie. When China’s independent app store Wandoujia was launched in 2010, there were less than...

CKGSB Knowledge • 26th August 2013

Global E-Commerce: China’s Jingdong Steps Out

Jingdong, China’s second-largest business-to-consumer (B2C) e-commerce site, recently went global. It debuted its English-language global site in October 2012. The company ships to 35 countries across the world, including places...

CKGSB Knowledge • 19th August 2013

The e-Grocery Gold Rush

China’s e-commerce companies are suddenly stocking up on groceries. Buying groceries in Chinese cities like Beijing and Shanghai is a nightmare for many office-goers. After a long day at work,...

CKGSB Knowledge • 24th June 2013

Logistics revolution in China: Will delivery companies deliver?

China’s logistics sector owes its rapid growth to the country’s e-commerce boom, but can it keep pace? Express delivery in China is cheap and fast. Buy something online and most...

CKGSB Knowledge • 3rd June 2013

China’s E-Commerce Companies Go Global

Can China’s e-commerce companies like Jingdong Mall and VANCL replicate their success in international markets? Just a few weeks before stepping down, Jack Ma, the founder and former CEO of...

CKGSB Knowledge • 28th January 2013

Social Commerce in China Goes Beyond Sharing

Dabbling in social commerce might help Chinese e-commerce companies deal with fickle consumers and heightened competition. 11th November 2012 marked a watershed moment in the history of e-commerce in China....

CKGSB Knowledge • 19th November 2012

'Made in China' Aims For Sophistication

Fifth October was recently designated as Thinkpad Day by the US state of North Carolina, a date which commemorates the 20th anniversary of Lenovo’s Thinkpad label. Lenovo, which recently gained...